Featured in the Province Newspaper
Posted on March 6, 2014
Exciting to be featured in an article showcasing all the big YouTube stars in Vancouver!
March 4, 2014
Written by Dan Fumano
Salina Siu of Surrey has a do-it-yourself fashion channel called Salinabear, which she started while a business student at SFU.
The channel features how-to videos of Siu using scissors to customize clothes, which may not sound like a recipe for success.
But as YouTube’s Bairos said, sometimes a tightly-focused niche channel can attract a large, dedicated audience.
“When you’re looking at a global stage with billions of people, ‘niche’ is actually huge,” Bairos said.
Indeed, Siu’s channel has more than 82,000 subscribers and 13.4 million views.
While she’s never made it a full-time job, it was a convenient supplemental income while she was at SFU.