AIESEC Canada Webinar

Posted on June 20, 2012

In my role as the National Director of Communications for AIESEC Canada, I was in charge of training 28 communication teams across Canada on effective strategies for social media, student recruitment and public relations.

One way I did this was by creating a presentation on Facebook, Twitter, Hootsuite and analytics. I covered questions such as:

  • What are the new features of the Facebook timeline that I can utilize?
  • What should I post on our Facebook Fanpage?
  • What should I post on Twitter?
  • Where can I find content to post on Twitter and Facebook?
  • What are Twitter lists and how can they help me?
  • What is Hootsuite and what’s so great about it?
  • How often should I post?
  • Who is in charge of posting?
  • How do I track analytics?

I also demonstrated things not to do on Twitter using examples from AIESEC chapter across Canada.

Presentation for AIESEC Canada on June 18, 2012

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